F&B
Metkut
Restaurant portfolio
Brand strategy, content, paid campaigns and creator partnerships.

THE PEOPLE BEHIND THE WORK
From independent businesses to a six-brand restaurant portfolio. Strategy, creative execution and measurable progress across industries.
BRANDS & COLLABORATIONS
Independent clients, restaurant brands managed at Infra.Market, and teams I’ve worked with—each relationship is identified below.
F&B
Restaurant portfolio
Brand strategy, content, paid campaigns and creator partnerships.
F&B
Restaurant portfolio
Integrated marketing and festive campaign execution.
F&B
Restaurant portfolio
Social content, paid media and local discovery.
F&B
Restaurant portfolio
Brand storytelling, seasonal promotions and influencer collaborations.
F&B
Restaurant portfolio
Digital marketing and a custom-coded interactive menu.
F&B
Restaurant portfolio
Creative production, promotions and performance tracking.
F&B
Independent consulting
Brand identity, digital menu, social media and production direction.
Retail
Independent consulting
Branding, multi-channel content and lead generation.
Wellness
Independent consulting
Positioning, community content and lead-generation funnels.
Wellness
Independent consulting
Program content, social presence and enrollment campaigns.
Entertainment
Independent consulting
Music-release content, event promotion and social amplification.
B2B & legal
Independent consulting
AI-assisted reel content for thought leadership.
B2B & legal
Consulting & previous employment
Lead-generation advisory, digital strategy and campaign support.
B2B & legal
Previous employment
Website rebranding, technical SEO and employer branding.
Technology
Previous employment
WordPress, content, eCommerce and cross-functional web delivery.
Retail
Previous employment
WooCommerce, branded creative, video and social campaigns.
B2B & legal
Previous employment
Digital marketing and brand management for its six-brand restaurant portfolio.